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Front Page

Turbo Territory Adds Sports to the Substance

Staff, Wednesday June 21, 2006.

Page 1 of 1

Turbo Territory Adds Sports to the SubstanceTurbo Territory Adds Sports to the SubstanceTurbo Territory Adds Sports to the Substance

A range of exterior design cues help make the new turbo Territory the sportiest SUV in the Ford world.

A bonnet scoop, dual exhaust outlets and unique five spoke alloys all play their role in differentiating the turbocharged variant of Australia's best-selling SUV, and an exciting range of new metallic paint options add further colour choices to the Territory range.

"Turbo Territory is a progression of the journey we started with the original Territory, which traces back to 1999. This new model is a further development of this innovative model along the design continuum," said Exterior Design Manager, Graham Wadsworth.

"Increased power, improved performance and a luxurious interior are hallmarks of the exciting new sports luxury SUV, and we have complemented these attributes with an equally fitting exterior package."

Before a single exterior change was signed off however, turbo Territory was subjected to extensive market research.

"We incorporated the feedback from market research into the overall design of the vehicle. Key considerations from customers included the size of the bonnet scoop, and the degree of differentiation between the turbo and non-turbo variant," said Mr Wadsworth.

"Overwhelmingly, customers told us they wanted a bonnet scoop that provided function over form. With this in mind, we were able to design a scoop of appropriate size, which met with research approval and also provides a real sense of power and sporty sophistication.

"The scoop is one of the first things that people notice about the new model, so it was imperative to get its design correct."

To emphasise the refined and sophisticated appearance of turbo Territory, body colour bumpers are standard and the colour palette across the Territory range has been extended to 10 with three striking new metallic paints ? Seduce (red), Neo (blue) and Ego (charcoal)

"These new colours are representative of the elegance associated with the new vehicle, and are created with executive appeal in mind," said Mr Wadsworth.

Additional styling cues which differentiate the turbo variant include dual exhaust outlets and 'Turbo' nomenclature. A 'Turbo' badge adorns the rear of the Territory Turbo, while a 'Ghia Turbo' badge is found on the back of the higher specification model.

A unique diamond mesh front grille further differentiates the turbo model and also allows for improved cooling of the engine compartment.

Unique new 18" alloy wheels enhance the stance and proportions of the vehicle, and a silver skid plate at the front and rear of the Territory Ghia Turbo provides an additional point of difference over the Territory Turbo model.

"Territory Turbo and Territory Ghia Turbo offer luxury SUV styling with a sporting edge; designed with elegance in mind, coupled with subtle performance attributes.

"We've developed what we consider to be the sportiest SUV available anywhere in the Ford world," Mr Wadsworth said.

For further information, please contact:
Ford Australia Public Affairs
Phone: 03-9359 7759
Fax: 03-9359 8900

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