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Front Page
Simon Butterworth Director of Design, Ford Australia
Staff, Monday July 15, 2002.
Page 1 of 1
"I was interested in cars from an early age, and would use crayons to draw cars in pre-school while the other children were drawing trees and houses," he says.
"My mother was a textile designer and my grandmother was an accomplished artist, so I think designing was something in my genes.
"During university I did some practical design work at a company called Grove Cranes. It was my first design job ? a rough terrain hydraulic crane!"
Prior to his appointment at Ford, Simon was Project Manager responsible for sports saloons and luxury sports programmes for Jaguar Cars in the UK. In this role he was responsible for all design and styling related to S-Type, X-Type and XK8 replacement programmes.
Immediately prior to this, Simon was Project Manager of sports saloon programmes, including responsibility for all aspects of design and styling related to S-Type and X-Type programmes.
Simon began his career with Jaguar Cars in 1987, initially in the role of Principal Designer, with responsibility for all interior design work. Following this he moved into the role of Senior Manager, Advanced Concepts, with responsibility for all exterior and interior advanced concept design work, as well as special vehicle operations, colour and trim, and ergonomics.
In 1995, Simon was appointed to the position of Project Design Manager, Saloon Programmes, a position he held for two years before moving to the role of Project Design Manager, Sports Saloon Programmes.
Prior to joining Jaguar Cars, Simon held a variety of positions in the Design Department of Rover Group from 1979-1987. He has also worked with Coles (Grove) Cranes and Wilkinson Sword Product Design.
He has a Design for Industry BA Hons degree and is a Member of the Society of Industrial Artists and Designers.
A keen motor sports fan, Simon also enjoys a range of sports activities, including windsurfing, skiing, sailing, mountain biking, tennis, and mountain walking. He is married with two children.
For further information contact:
Ford Australia Communications
Phone: 03-9359 8491
