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$35,888
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2008 MONDEO
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2008 FALCON
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Front Page
Peeking Under the Covers
Staff, Monday May 20, 2002.
Page 1 of 1
Prospective Barra Falcon customers will get their first look at some of the features of the new car when Ford's innovative New Falcon website goes live this weekend.Ford's innovative 'Secrets Revealed' marketing strategy has attracted thousands of prospective customers who have registered with the password protected site ? www.newfalcon.com.au
When the ignition key is turned on the new website, surfers will have a sneak peak of the Barra program with previously unseen videos, artwork and details of the new car.
The site is part of a daring pre-launch strategy already succeeding in creating a tidal wave of interest in the new car well ahead of its launch later this year.
Interested people can still register for the site by logging on to www.ford.com.au clicking on the 'New Falcon Is Coming' link and following the prompts.
For further information contact:
Ford Australia Communications
Phone:(03) 9359 8491
